Shop women-owned.
Get rewarded.

The world’s first credit card that pays you 3% cash back when you shop from women-owned businesses in The Marketplace by Seneca Women.*

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The Card by Seneca Women (“The Card”) is issued by Celtic Bank, a Utah-Chartered Industrial Bank, Member FDIC and powered by Deserve, Inc. Cardholders will receive 3% cash back rewards when they shop from women-owned businesses included in The Marketplace by Seneca Women, 2% rewards on purchasing in their top spending category for the month, and 1% on everything else. 3% and 2% rewards are capped at a cumulative spend of $500 per month. The details and terms of The Card and this rewards program, including the definition of women-owned businesses, is set forth in the Cardholder Agreement and the Rewards Program Agreement for The Card. Applying for The Card does not guarantee that you will be eligible to receive The Card. Geographic, regulatory, and underwriting restrictions will apply. Fees and terms are subject to change, and additional terms of service will apply to The Card. Rates for The Card are subject to change. See the Cardholder Agreement and Deserve Terms of Use.

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Women influence the lion's share of purchasing power.

It’s time we use our power to advance
women and girls.

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The world’s first credit card that rewards you for supporting women and girls.

3% cash back when you shop from
women-owned businesses*

2% cash back on your monthly top
spend category*

1% unlimited cash back on all other purchases

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Shop

Discover and shop women-owned businesses in The Marketplace by Seneca Women.

Get 3% cash back.

Shop The Marketplace
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Nominate

Support women-owned businesses by nominating one you know for The Marketplace by Seneca Women.

Nominate A Women-owned business
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Donate

Empower other women by donating to nonprofits in the Women’s Economic Future Fund.

Donate to Women’s Economic Future Fund

Seneca Women The Marketplace

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Coco and Breezy

Designer optical glasses and sunglasses, from twins Coco and Breezy.

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Shauna Blythe Burke

Fine jewelry inspired by the urban landscape, in 18K gold and oxidized silver.

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PSK Collective

A size-inclusive women’s activewear line inspired by World Rugby legend Phaidra Knight.

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Collettey’s Cookies

Homemade cookies from a company with a purpose: hiring people with disabilities

It started at Seneca Falls. It continues today.

In 1848, the women and men of the Seneca Falls Convention ignited a movement for women’s equality that continues today — from working to tackle persistent gender and racial pay gaps to COVID’s disproportionate impact on women’s jobs and small businesses.

It’s time to align our spending with our vision for the world. A world that values and empowers women and girls.

Learn About The Founders Designed by women.
For everyone.

Ambassador Melanne Verveer serves as the Co-Founder and Chair of Seneca Women and Executive Director of Georgetown University's Institute for Women, Peace and Security. In 2009 President Obama appointed Verveer to be the first ever Ambassador-at-Large for Global Women’s Issues at the US State Department. With Kim Azzarelli, she is co-author of the best-seller Fast Forward: How Women Can Achieve Power and Purpose.

Photo of Ambassador Melanne Verveer

Ambassador Melanne Verveer

Commissioner Sharon Bowen was the first African-American to be appointed Commissioner of the U.S. Commodity Futures Trading Commission, serving from 2014 to 2017. Earlier, President Obama appointed her to serve as Vice Chair and Acting Chair of the Securities Investor Protection Corporation. Previous to her work in the Obama administration, Commissioner Bowen had a renowned three-decade career in corporate and transactional law at Davis, Polk & Wardwell and later as associate and partner at Latham & Watkins. She currently serves on the board of the Intercontinental Exchange, Inc. (NYSE:ICE).

Photo of Commissioner Sharon Bowen

Commissioner Sharon Bowen

Kim Azzarelli is the CEO and Co-Founder of Seneca Women A proponent of women in technology, she has led the development of the recently launched Seneca Women Podcast Network, with Founding Partner P&G, and the Seneca Women app. Together with Ambassador Melanne Verveer, Kim is co-author of the best-selling book Fast Forward: How Women Can Achieve Power and Purpose and is co-host of the podcasts Here’s Something Good and Made by Women.Kim is co-founder of Cornell Law School’s Center for Women and Justice.

Photo of CEO Kim Azzarelli

CEO Kim Azzarelli

We started Seneca Women with the goal of advancing women and girls worldwide. And we learned that few things are more important to women’s progress than economic empowerment. That’s why we are launching The Card by Seneca Women.

When women progress, we all progress.

Instantly add to Apple Pay and start using

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Elevated view of your transactions

Rewards screen on phone app

Collect rewards, redeem

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Understand your spending habits better

Be among the first to apply for
The Card by Seneca Women.

Apply for The Card

The Card by Seneca Women (“The Card”) is issued by Celtic Bank, a Utah-Chartered Industrial Bank, Member FDIC and powered by Deserve, Inc. Cardholders will receive 3% cash back rewards when they shop from women-owned businesses included in The Marketplace by Seneca Women, 2% rewards on purchasing in their top spending category for the month, and 1% on everything else. 3% and 2% rewards are capped at a cumulative spend of $500 per month. The details and terms of The Card and this rewards program, including the definition of women-owned businesses, is set forth in the Cardholder Agreement and the Rewards Program Agreement for The Card. Applying for The Card does not guarantee that you will be eligible to receive The Card. Geographic, regulatory, and underwriting restrictions will apply. Fees and terms are subject to change, and additional terms of service will apply to The Card. Rates for The Card are subject to change. See the Cardholder Agreement and Deserve Terms of Use.

Illustration of 2 ladies on the left side of the screen Illustration of two ladies on the right side of the screen

* The Card by Seneca Women (“The Card”) is issued by Celtic Bank, a Utah-Chartered Industrial Bank, Member FDIC and powered by Deserve, Inc. Cardholders will receive 3% cash back rewards when they shop from women-owned businesses included in The Marketplace by Seneca Women, 2% rewards on purchasing in their top spending category for the month, and 1% on everything else. 3% and 2% rewards are capped at a cumulative spend of $500 per month. The details and terms of The Card and this rewards program, including the definition of women-owned businesses, is set forth in the Cardholder Agreement and the Rewards Program Agreement for The Card. Applying for The Card does not guarantee that you will be eligible to receive The Card. Geographic, regulatory, and underwriting restrictions will apply. Fees and terms are subject to change, and additional terms of service will apply to The Card. Rates for The Card are subject to change. See the Cardholder Agreement and Deserve Terms of Use.

All questions about the Card
should be directed to:

The Deserve Team
800.418.2362 | deserve.com
PO Box 57780, Murray, UT 84157

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